For decades, cricket captains across Pakistan have used a simple coin to decide who bats first. It’s cheap, easy, and works fine. But three graduates from Lahore University of Management Sciences (LUMS) believe the system is outdated.
Their startup, Tossr, is a mobile app designed to replace the traditional coin toss. The founders say the current method is inefficient, not monetized, and unsuitable for a mobile-first Pakistan. They want to modernize what they call the Pakistan Toss Market.
What Is Tossr and How Does It Work?
Tossr lets players flip a virtual coin on their smartphone before a match. The app aims to remove disputes about fairness, biased coins, and confusion during toss time.
Co-founder Ahmed says the problem is about trust. When captains meet, tension already exists, so Tossr provides a digital and verified way to make the decision. The app also stores toss results, so teams can check past records if needed.
The team uses a lightweight AI system to keep the toss fair, though they haven’t shared full technical details.
Profile: These LUMS grads want to disrupt Pakistan’s Rs300-a-year “toss” market
— Profit (@Profitpk) January 26, 2026
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Big Dreams From a Small Market
The founders estimate Pakistan’s toss market at around Rs300 a year, but they believe the idea can grow. They say tosses are not just for cricket — they are about everyday decisions like who pays for chai or who brings the ball.
Some of the premium options that Tossr will use to generate revenue include branded animations, tournament subscriptions, and analytics.
Others are sceptical however, the team is confident and is already considering expanding the app to broader decision making tools. For now, coins still rule the ground — but Tossr wants to change that.
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